Dazi Culture: From Fitness and Foodies to Gossip and Travel… Chinese Gen Zs Seek Companions
China's Gen Zs seek new ways to connect with others and share their hobbies. And today, they’re doing so through online dazi culture.... Read More
China’s New Youth
An Air Of Coastal Cool: Xiamen’s Laid-Back Vibes and Young Prowess
Xiamen, a capital of all that is cool and creative, serves up the perfect blend of slow tea culture, hardcore fashion and coastal chill.... Read More
CCTV Bows Blow Up, Basketball Star Gets Slam-dunked and China’s Youth Travels to Windy Places
Chinese basketball star gets slammed, modern drama ties in with young China's desire for wellness and CCTV's Spring Festival Gala fashion fad... Read More
China’s 2022 in Looks: A Hike In Hashtags For Hardcore Styles
Outerwear to match the natural surroundings: From the urban jungle to the great outdoors, what hides beneath hip China’s lust for layers?... Read More
From Neo Style to Metaverse: China Fashion Ascends To New Levels
Temper turned one piece into its own little trinity – we’re talking China’s Neo fashion, New Youth and the metaverse.... Read More
Close-Up: China’s Lipstick Game and Its Lasting Impression
The question on our Maybelline Superstay lips is… What are the “undertones” of lipstick in China—past, present and future?... Read More
Flipping Through China’s Minority Lookbook: Uyghur Style
Hot-to-trot oversized silver accessories, exuberant embroidery : We're in Kashgar, south Xinjiang. Yep. We're going (well, "went") there.... Read More