Temper Tasties: Adidas Gets Real, or Does It? A Shot at Shanghai’s Runway
When Adidas rolls out some sartorial sass on the sidelines of Shanghai Fashion Week, it’s not just a runway stomp; it’s a power move.... Read More
athleisure
Upping the ANTA: Niche Sportswear, the New Frontier In Athleisure Apparel
Sportswear, a sign of defeat? In China's current athleisure apparel market, sportswear seems to be more about courtside conquering catwalk.... Read More
Designers Waving the Olympic Fashion Flag For a New Social Landscape
Pioneering Chinese designers put on a grand opening celebration of passion and fashion, of edgy Olympic inclusivity and diversity.... Read More
NPC AT New York Fashion Week China Day: About Street Power And Prowess
NPC is a multi-brand Chinese retailer founded back in 2009, known for helping Chinese youth actualize their dreams through creative ideas and product. The brand hit New York Fashion Week China Day with the aim to relate space exploration to youthful expression.... Read More
About Youth Culture And Power: New York Fashion Week China Day 2019
The third-ever New York Fashion Week China Day (纽约时装周中国日 in Chinese) this year decided to coincide exactly with Chinese Lunar New Year. Focusing on Chinese culture as seen through the prism of youth culture, China Day revealed a modern fusion and transmission of tradition. ... Read More
China’s Streetwear Fever: Will This Little Piggy Spike Or Fade In 2019?
From iQiyi’s continuous ratings blockbuster “The Rap Of China” to hip hop magazine|platform| beacon of the East YOHO!, the once humble aesthetic that is streetwear has settled firmly in China. What does 2019 hold for this little piggy?... Read More
NYFW 2018 Review: C.T. Liu And Semir X CJ Yao Rage Across The Range
Brace those sports bras and tighten those straps as it's time to step up and gracefully juggle the elements of the concrete jungle. Athleisure isn't running anywhere anytime soon. You, however, apparel-ly are.... Read More